Gaming has evolved from a niche pastime into a powerhouse of entertainment shaping global culture. For gamers and pop culture enthusiasts, understanding the origins and growth of iconic game franchises offers more than nostalgia—it’s an appreciation of the artistry and innovation that has propelled this industry forward.
From humble beginnings to industry giants, these franchises have defined genres, set standards, and shaped gaming culture. This post dives into the histories of three of the most influential game franchises—The Legend of Zelda, Mario Bros., and Final Fantasy—and explores the future of gaming’s most beloved series.
What is a Game Franchise?
A game franchise is a series of related video games developed under a shared brand, often featuring recurring characters, storylines, or gameplay mechanics. Think Pokémon, Halo, or Assassin’s Creed. These franchises go beyond single titles, building entire worlds and captivating millions of players.
Understanding game franchise histories is like tracing the evolution of gaming itself. Each major franchise carries lessons in success, challenges, and creative risks that have influenced broader industry trends.
Case Study: The Evolution of The Legend of Zelda
Early Origins and Inspiration
Debuting in 1986, The Legend of Zelda by Nintendo was the brainchild of Shigeru Miyamoto and Takashi Tezuka. Inspired by Miyamoto’s childhood exploration of caves and forests, the game introduced players to the fictional kingdom of Hyrule and its hero, Link, on a quest to rescue Princess Zelda.
What made Zelda a game-changer early on? The game introduced open-world exploration, non-linear progression, and puzzle-solving mechanics—elements that were groundbreaking at the time. By allowing players to wander and discover instead of following a strict path, Zelda invited creativity and a sense of adventure.
Notable Releases and Innovations
The franchise has released numerous titles over nearly four decades, with each game delivering something unique.
- The Legend of Zelda: Ocarina of Time (1998) revolutionized 3D gaming by introducing Z-targeting, an innovative gameplay mechanic. This feature made it easier for players to lock onto enemies or objects, setting a new standard for action-adventure games.
- The Wind Waker (2002) brought a bold, cel-shaded art style to the Legend of Zelda series, proving that innovative visuals could blend seamlessly with the classic gameplay and storytelling fans love.
- The Legend of Zelda: Breath of the Wild (2017) transformed open-world gaming with its innovative mechanics and stunning gameplay. Widely praised for its immersive design, it set a new standard for open-world adventure games and continues to captivate players around the globe.
Impact on Gaming Culture
The Legend of Zelda is not just a game series—it’s an inspiration. Its music, characters, and lore have spilled into other media, from orchestral world tours to fan-produced works. Analysts credit Breath of the Wild as having inspired countless open-world games, solidifying Zelda’s role as a benchmark for design excellence.
Analyzing the Success of Mario Bros.
Historical Context of the First Game
Donkey Kong (1981) marked the first appearance of Mario, known then simply as “Jumpman.” But it was 1985’s Super Mario Bros. that transformed Nintendo’s plumber into a global icon. Its inclusion with the NES revived gaming in the West after the 1983 video game crash, showcasing the potential of polished, imaginative gameplay.
Expansion into Different Genres
Mario’s versatility goes beyond platformers. Over time, the franchise expanded into nearly every genre imaginable, from racing (Mario Kart) to sports (Mario Tennis) and even tactical strategy (Mario + Rabbids Kingdom Battle). Each spin-off demonstrated Mario’s adaptability while nurturing an accessible, family-friendly appeal.
Cross-Media Influence and Cultural Relevance
Mario transcended gaming, becoming an enduring cultural symbol. From the animated TV series of the 1980s to the recent The Super Mario Bros. Movie (2023), Mario has touched audiences far removed from consoles. Celebrated worldwide, Mario’s influence includes merchandise, theme parks, and millions of memes.
For over 40 years, Mario’s universality proves that a franchise can remain fresh while staying true to its roots.
The Legacy of Final Fantasy
Shaping the RPG Genre
When Final Fantasy debuted in 1987, it was aptly named—its creator, Hironobu Sakaguchi, considered the game to be his “final” attempt at success. Instead, it jumpstarted not only a beloved franchise but also the RPG genre’s rise in popularity worldwide. Introducing deep storytelling, character development, and turn-based combat, it captured players’ imaginations and set the standard for RPGs.
Milestones and Fan Favorites
Over the years, multiple titles have stood out within the franchise.
- Final Fantasy VII (1997) is often hailed as one of the best RPGs of all time. Known for its rich storyline, iconic characters, and revolutionary graphics, this classic game introduced millions of players to the role-playing genre. As a timeless favorite among gamers, Final Fantasy VII remains a must-play for fans of RPGs and video game history.
- Released in 2001, Final Fantasy X was the first game in the series to feature voice acting, revolutionizing the franchise. This groundbreaking addition added emotional depth and made the storytelling more immersive, creating a memorable experience for gamers worldwide.
- Final Fantasy XIV (2010–present) is a massively popular MMORPG that transformed from a troubled launch into one of the most successful and critically acclaimed online games of all time. Known for its engaging story, expansive world, and regular updates, FFXIV has become a top choice for MMORPG fans worldwide.
Global Impact and Community Building
Few series command loyalty like Final Fantasy. Beyond its games, the franchise has created beloved animated films (Final Fantasy VII: Advent Children), soundtracks performed in concert halls worldwide, and passionate online communities that analyze its rich lore and details.
The way Final Fantasy connects players globally highlights the power of a well-crafted franchise as more than entertainment but as a cultural phenomenon.
The Future of Game Franchises
Predicting the Next Big Franchises
Emerging franchises like Hollow Knight and Hades show the potential for indie developers to grow into industry giants. Meanwhile, expect established studios to continue leaning into fan-favorite IPs (Elder Scrolls VI and Star Wars Jedi) while developing new universes.
Franchises with adaptable narratives and intersecting gameplay modes—think franchises that blend single-player, multiplayer, and mobile experiences—will likely dominate the coming decade of gaming culture.
Challenges in Sustaining a Franchise
Running a successful video game franchise is all about balance. Relying too much on nostalgia can cause a series to feel outdated, while making too many changes risks losing loyal fans. At the same time, game developers face skyrocketing production costs, meaning a game often needs to sell millions of copies just to turn a profit. Striking the right mix of innovation and familiarity is the key to keeping a franchise fresh, profitable, and popular with gamers.
The Role of Nostalgia and Innovation
Nostalgia is a key factor in the success of popular franchises, as seen with the re-releases of classics like Resident Evil 4. Fans love revisiting iconic games and stories, but innovation is equally important to attract new audiences. To stay relevant, franchises need to balance staying true to their roots while evolving with fresh ideas and modern gameplay. This combination of nostalgia and innovation is essential for long-term success in the gaming and entertainment industry.
Why Exploring Game Histories Matters
Understanding the origins and growth of game franchises like The Legend of Zelda, Mario Bros., or Final Fantasy offers insight not just into gaming but into creative storytelling, technological innovation, and cultural shifts.
Next time you pick up a controller, take a moment to reflect on the artistry and tradition behind your favorite games. Who knows—you might appreciate them even more.
Share Your Thoughts!
We’d love to hear from you. Which game franchise has left the strongest impact on your life? Share your favorite memories in the comments or on social media!